In 2021, the market and working conditions were positively perceived by consumers, which is reflected by an improvement of 30.9%. On the other hand, the outlook for the next 12 months indicated a decline of -21.0% on average. Consumers were so confident in 2021 that willingness to make significant purchases or investments increased by 97.6%.
The various dimensions taken together ultimately reflect a growth (9.8%) in consumer confidence.
The CCI reflects the consumer’s view of local market conditions as well as their work situation in the short and long term. Five questions were asked, after which a score is calculated based on the number of positive answers in relation to the total number of respondents. An average score was derived thereafter.
The data was collected for 1414 respondents (residents aged 18 and over) by interviewers who personally interviewed the respondents in the last quarter of 2021. The distribution of the sample population was based on the most recent census (2012) conducted by the General Bureau of Statistics Suriname.
The CCI is part of the consumer survey that is conducted annually by CoreStats from 2019. This is currently happening for Suriname, Guyana and Trinidad & Tobago. During these polls, consumer preferences are mapped across various dimensions. The basic results are always made available to the public. Additional analysis can be provided on demand.
The results of the consumer poll can found at consumerspoll.corestats.biz.
We hope to be able to provide society, but in particular policymakers, (starting) entrepreneurs and foreign investors with marketing data. This to further stimulate the development of Suriname in general.